en:About CUPRA:Partnerships:Primavera Sound GB/EN

Primavera Sound 2023

  • CUPRA and Primavera Sound present the 2023 festival line-up under the concept “Mirroring you, I’ll be your mirror”
  • The CUPRA Tavascan is closer than ever, a dream that is soon to become a reality
  • CUPRA will launch Metahype next year, a new collaborative space in the metaverse that’ll be first introduced in the line- up announcement

The next edition will bring the latest and best musical talent not only to Barcelona, but for the first time ever, Madrid. CUPRA and Primavera Sound will introduce the two events’ line-up, the same for both cities, and a glimpse of CUPRA’s future in a new, dynamic experience; a video that mixes the real and virtual world.

Primavera Sound Annoucement

"This collaboration is a unique opportunity to inspire the world together and explore new ways of experiencing music"

When music and technology converge, look into the mirror and see the future of the new generation. CUPRA and the #CUPRATavascan bring you the line-up of Primavera Sound 2023, including:

  • Halsey
  • Pet Shop Boys
  • Calvin Harris
  • Kendrick Lamar
  • Blur
  • Central Cee
  • FKA Twigs
  • Fred Again..
  • Pusha T
  • Skrillex
  • Tems