Tavascan at Battersea

For eight days, we showcased the new CUPRA Tavascan model at Battersea Power Station, featuring two stunning colours across two dynamic floors. On the ground level, visitors had the opportunity to immerse themselves in the car's innovative features and design. Meanwhile, the second car was suspended in the "bandstand," creating a captivating visual experience.

Product hosts were available on the stand each day to answer any questions and were able to show visitors all aspects of the CUPRA Tavascan. Guests were also invited to participate in the CUPRA VR experience, offering mixed reality previews of CUPRA models from the comfort of a CUPRA car seat.

Battersea Power Station provided a perfect environment to showcase the new CUPRA Tavascan with a aesthetic, sleek and modern surrounding to compliment the vehicles on display.

In total, the stand attracted over 900 visitors, with more than 200 individuals participating in the CUPRA VR experiences. This interactive engagement provided a fantastic opportunity to showcase the innovative features and cutting-edge design of the CUPRA Tavascan. The enthusiastic response from attendees highlighted the event's success in bringing the CUPRA vision to life.