Decarbonisation & Circular Economy
CUPRA launches its circular economy hub in Zona Franca
In 2025, CUPRA built a Circular Economy Hub in Barcelona, creating a plant for recovering vehicle parts and components, which is already operational. This new centre aims to reduce the use of raw materials and minimise environmental impact.
Driving new generations towards sustainable mobility
The Brunel Solar Team, sponsored by CUPRA participated in the World Solar Challenge where university students compete in vehicles powered entirely by solar energy and finshed 3rd.
CUPRA reinterprets sustainable materials
CUPRA is using a combination of sustainability and digital technology methods to achieve unique designs for their future electric models - the CUPRA Terramar, CUPRA Tavascan and CUPRA Raval.