en:CUPRA brand Universe:Partnerships & Ambassadors:Other Partnerships GB/EN

CUPRA x Baller League UK

The debut season of CUPRA's latest partner, Baller League UK, has just kicked off. Learn more here.

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CUPRA Announced as BAFTA's Official Vehicle Partner

CUPRA is the new official vehicle partner to the 2025 EE BAFTA Awards.

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CUPRA x Rosalía

Inspiring the world from Barcelona.

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Partnership with ITV

CUPRA sponsors Mystery Drama with a series of short films exclusively on ITV.

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CUPRA on Top Gear

The CUPRA Born travels in the UK.

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CUPRA Sponsors La Liga on ITV

CUPRA partners with ITV to sponsor upcoming La Liga games.

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RÆBURN x CUPRA

A celebration of performance, style & sustainability in fashion & automotive.

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J.A. Bayona becomes new CUPRA brand ambassador

CUPRA has added a new member to its Tribe, the Spanish film director and producer J.A. Bayona, who becomes a CUPRA global ambassador to promote creativity and innovation made in Barcelona.

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CUPRA welcomes Lucas di Grassi as its newest brand ambassador

The CUPRA Tribe has welcomed Lucas di Grassi, the most successful Formula E driver in history, who becomes an official brand ambassador to inspire the world of electric racing through talent & performance.

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