Born
Formentor
CUPRA x ABT
Leon
Leon Estate
Ateca
Tavascan
Raval
Born
Formentor
CUPRA x ABT
Leon
Leon Estate
Ateca
Tavascan
Raval
Disruptive and dynamic. Discover the new CUPRA Formentor.
Explore the unconventional hatchback’s design & specs.
A sneak peak of the new Estate: design & specs.
CUPRA has renewed its collaboration with FC Barcelona goalkeeper Marc ter Stegen, a member of the CUPRA Tribe from the beginning. This partnership extension comes at a crucial point for the brand.
ABT CUPRA Formula E team driver and brand ambassador Lucas di Grassi makes his debut driving on ice with the CUPRA Tavascan.
CUPRA unveils its new electrified SUV, the CUPRA Terramar, to company members and employees. Enter to discover more about it.
CUPRA has increased the accessibility of its first fully electric model, CUPRA Born, by reducing prices by £2,350 across the range coupled with a suite of electric vehicle (EV) purchasing incentives.
Born to provoke. A robust and radical electric hatchback for a new generation.
CUPRA Born (58kWh V1) is crowned Best Small Electric Car to Drive for the second time at the What Car? Car of the Year Awards
The CUPRA Tribe has welcomed Lucas di Grassi, the most successful Formula E driver in history, who becomes an official brand ambassador to inspire the world of electric racing through talent, performance, and passion.
SEAT and CUPRA UK are celebrating the brands’ best Q4 on record, following the announcement of the 2023 new car registrations data.
Designed by CUPRA and crafted by Wilson, the new CUPRA Wilson LT Padel Racket has a groundbreaking design that combines lightness and stability for total control
CUPRA has added a new member to its Tribe, the Spanish film director and producer J.A. Bayona, who becomes a CUPRA global ambassador to promote creativity and innovation made in Barcelona.
The Brunel Solar Team, sponsored by CUPRA, are one of the participants in the World Solar Challenge, where university students compete in vehicles powered entirely by solar energy
CUPRA will partner with the 37th America’s Cup, one of the world’s biggest and most prestigious sporting events. For the first time ever, the sailing world has made Barcelona its home for what promises to be one of the most intense America’s Cup in the event’s 172-year history.
CUPRA opens its first CUPRA City Garage in France in one of Paris’s most iconic locations on Boulevard de la Madeleine
Just a few miles away from the border with France, the village of Tavascan stands imposingly in the heart of the Pyrenees. The CUPRA Tavascan, which draws its inspiration from the town, sets out on a journey to its origins. There, the two realities meet to discover that they share much more than just a name..
CUPRA is celebrating another triumph as the CUPRA Ateca wins Best Used Hot SUV at the Carbuyer Best Used Car Awards 2024.
Success continues for CUPRA Born as it wins Best Small Company Car and CUPRA Formentor is named Best Hot SUV
Catch up on the DarkRebel's grand entrance at Volkswagen Group Night IAA in Munich. Experience dynamic digital design brought to life.
The Color&Trim team has gone one step further in creating a new design concept for the CUPRA Tavascan. Francesca Sangalli, head of Color&Trim Concept&Strategy at CUPRA, explains how they used parametric techniques to create a world of tactile and visual sensations that shape the future design of CUPRA.
CUPRA Design Director Jorge Diez talks about what it was like to create the 100% electric SUV coupé, a revolution for the brand's design.
The renaming of the Urban Rebel serves as a tribute to the historic neighbourhood in the heart of Barcelona.
In 2023, SEAT S.A. will accelerate its transformation towards electrification and CUPRA growth
CUPRA reinterprets materials and gives them a new value in its future electric models.
The ABT CUPRA team arrives in Diriyah to test the Saudi Arabian street circuit for Rounds 2 & 3 of the 2023 ABB FIA Formula E World Championship.
ABT CUPRA will compete in ABB FIA Formula E, the competition that brings electric racing to the heart of the world’s most iconic cities, from 2023
New 150PS and 190PS petrol engines will be available soon, aligning the CUPRA Leon with the CUPRA Formentor range.
Winner of Best Electric Family Car at the What Car? Electric Car Awards 2022.
Visit CUPRA at Switch Live as part of The Classic event at Silverstone from 26 - 28 August and get the chance to test drive the Formentor and Born.
CUPRA’s first 100% electric model proves to be among the safest cars on the market, scoring highly in all four categories: adult occupant (93%), child occupant (89%), vulnerable road users (73%) and safety assist (80%)
The CUPRA UrbanRebel (now CUPRA Raval), CUPRA Terramar, and CUPRA Tavascan will all be released by 2025.
The performance SUV-coupé was commended for its distinctive design, impressive handling capabilities and all-round useability.
The new SUV could reach a range of around 62 miles in all-electric mode.
The CUPRA Born is now available with three combinations of power output and battery capacity.
Paving the way towards a new vision for a new era.
What you see is virtual, what you drive is real.
CUPRA will add two new models to its range, and intends to double its sales this year as a sign of increased ambition for the brand.
CUPRA Formentor also wins in the Best Coupe SUV category.
CUPRA Formentor wins SUV Car of the Year at the Company Car & Van Awards 2022.
The ABT CUPRA XE team enters the final round bolstered after standing second on the podium at the Island X Prix, which took place in Sardinia (Italy).
CUPRA UK announced the price of the brand’s first all-electric performance hatchback, Born, with first deliveries expected towards the end of Q1 2022.
The CUPRA Born is one of seven finalists in the European Car of the Year 2022 awards.
Triumph for CUPRA as it takes home three trophies for CUPRA Leon, CUPRA Born and CUPRA Formentor.
The CUPRA Formentor has been crowned the hottest SUV on the market at the Carbuyer Car of the Year Awards 2022.
CUPRA ambassador Adam Peaty MBE takes a homecoming trip following success at the Tokyo Olympic Games.
CUPRA is pushing the limits with its radical interpretation of an urban electric car, the CUPRA UrbanRebel Concept (now CUPRA Raval), which will be launched in 2025.
The CUPRA Leon has been awarded the maximum 5-star safety rating by independent testing organisation, Euro NCAP.
CUPRA has introduced a new powertrain to its Leon range, with order books open from today.
World-renowned British swimmer, Adam Peaty MBE, and the reigning Olympic, World, European and Commonwealth 100m breaststroke champion, has become CUPRA’s latest ambassador.
CUPRA's parent company to launch an urban electric vehicle to market in 2025.
The CUPRA Formentor has been awarded the maximum 5-star safety rating by independent testing organisation, Euro NCAP.
CUPRA begins a year-long partnership with ITV from Sunday 28th February.
CUPRA celebrates its 3rd anniversary with an exclusive digital event.
Key to CUPRA’s growth in 2021, electrification continues with the launch of CUPRA’s first all-electric model.
Top-of-the-range ‘VZ5’ model to launch on CUPRA’s third anniversary.
A new benchmark in the Performance SUV category.
The CUPRA Formentor will be available to order in the UK from Tuesday 20th October.
CUPRA becomes the first automotive brand to participate in Extreme E as the main partner of ABT Sportsline.
Customers that wish to be among the first to receive a Formentor in the UK can register for an early production slot by paying a £500 deposit.
The CUPRA Ateca has been enhanced and upgraded so it continues to be the ultimate dynamic performance compact SUV.
Testing the aerodynamics of the CUPRA at 300 km/h.
Pushing the CUPRA Ateca Limited Edition to its limit on one of the most spectacular roads in the world.
The CUPRA e-Racer renews its design with more power and zero emissions.
CUPRA Tavascan Electric Concept wins 2020 Automotive Brand Contest.
Two race drivers take the new CUPRA Formentor for a test drive.
Inaugurated on February 20th 2020, the CUPRA building marks the start of a year of expansion for the brand.
Barça player Marc ter Stegen to represent CUPRA internationally.
Revisit the 2019 milestones that dotted the brands''s first year of existence.
The CUPRA Leon Competición is the first touring race car to be available for pre-booking.
CUPRA launches a special edition of its CUPRA Ateca model, with fewer than 100 units made available in the UK.
Learn more about the new official driver of the CUPRA e-Racer.
CUPRA partners up with FC Barcelona for the next five seasons.
